One of the best things I like about blogger is the fact that it is a free platform. You can't get much better than free. So you probably are asking yourself, should I use blogger and why? Well I can definitely say you should use it. Lets cover the positive and negatives of Blogger.

First of all, blogger is free which we already mentioned. Second is that its operated by Google. With that being said you know it can definitely rank for terms. It is alsofast to set up. Blogger blogs can make you just as much money as a regular wordpress blog. I have been using blogger now for a couple of years, and I can tell you that they can rank just as well as wordpress sites. The other great part is that a lot of people have made custom themes for Blogger.

What are the downsides of using Blogger as your content management system? Blogger is not the easiest to customise. You have quite a bit less control than you would with wordpress, and you are starting fresh with each new blog, so you can't start like you would with a preowned domain. This is what will tend to put you in a sandbox state for a while when you first get your blog going.

There are other uses for Blogger, and here is what I would suggest should you decide you want to go the blogger route. You can always build blogger blogs and if they seem to fail, you can use them to give links to your other sites. Not all blogs will be 100% successful in terms of making money. So if this is the case, you may want to just test the waters until you find a niche that you can work and make money with.

Since blogger is free I would tell anyone that wants to get into blogging, but isn't sure if they want to jump full fledged into it to go ahead and test out the free tools like blogger first. Then make a decision.